Retailers and wholesalers offer various products that customers can buy in their business. Alongside the regular product mix (the permanent product range), there are always special offers and promotions that are tailored to particular customer groups.
What’s it all about?
- What are offers?
- What METRO offers are there?
- Where can customers find METRO offers?
What are offers?
Retailers and wholesalers offer various products that customers can buy in their business. Those who present these offers declare themselves prepared to sell or supply products to a certain customer group. Alongside the regular product mix (the permanent product range), there are always special offers and promotions that are tailored to particular customer groups. The provider usually communicates these offers in printed or online leaflets or on their website. These offers are an important tool in retail and wholesale. They attract customers and create loyalty to the seller. The more precisely the offers are tailored to the target group, the more successful they are.
What METRO offers are there?
METRO presents customers with suitable offers through various channels: in the wholesale stores, on the digital METRO Marketplace and via delivery. For example, customers on the METRO Marketplace can explore offers tailored to their hospitality and catering needs that they can have delivered to their desired location. And they can take advantage of the permanently applicable bulk price benefit on a variety of products. Furthermore, in the Whatsapp Newsletter (only in German), METRO customers receive a Pro Tip for the coming week with individualised online METRO offers for ultra-fresh products at attractive prices. Another weekly offer in the wholesale store is Friday’s Catch, which highlights the best fish offers.
Where can customers find METRO offers?
Customers can find METRO offers in printed leaflets available in the wholesale stores or in online leaflets on the website. They’ll also never miss an offer if they make use of METRO’s digital channels, such as the METRO app, the WhatsApp channel or the myMETRO customer account.