Both female entrepreneurs were lucky enough to have the support of their families. They both agree that a strong reliable support base is extremely important. The study also shows that there is a need to intensify the promotion of female entrepreneurship. 80% of all persons interviewed - men and women - are in favour of government initiatives to promote women in business and female entrepreneurship.
Both of our female entrepreneurs agree that a differently calibrated approach to assistance programmes is needed for female entrepreneurs to assist them on their path to self-employment. Olga Gallina mentions the difficulty of many women to successfully juggle their multiple roles as women, mothers and business persons. Stefanie Fehlmann thinks that women are well advised to take position for themselves and must avoid falling into the trap of outdated and imposed role expectations.
The love of these two women for their own business is at the heart of both of their success stories. They both had the courage to take the step into self-employment and have no regrets about their decision.