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METRO WhatsApp

Information on top prices, current offers and exclusive promotions from METRO straight to your smartphone? The METRO WhatsApp service offers this and much more.

What's it all about?

  • Why do companies use WhatsApp?
  • Where, why and for what does METRO communicate via WhatsApp?
  • How to subscribe?

Why do companies use WhatsApp?

WhatsApp is the world's leading messenger app. However, it is not only private individuals who use the communication channel; companies are also increasingly communicating via WhatsApp. This allows them to communicate faster and more directly - be it with their customers, with applicants or within their own team. In customer communication, for example, companies have the opportunity to respond immediately to questions, which allows them to invest in customer satisfaction and loyalty. WhatsApp Business is also suitable for announcing offers, recruiting applicants or for internal communication.

Where, why and for what does METRO use WhatsApp?

METRO uses WhatsApp in Austria and Spain for the communication of:

  • Offers: Customers receive weekly information on current brochures , including professional tips.
  • Advantages: Customers stay up to date on upcoming promotions and events and are informed about exclusive METRO discounts.
  • Coupons and competitions: Customers are informed about current competitions and coupons, e.g. from the METRO app.
  • In Germany METRO communicate via METRO Chat

How do customers subscribe to METRO's WhatsApp channel?

METRO WhatsApp is reserved for METRO customers. They can register for the METRO WhatsApp service either via a QR code or via a link. To use the free service, all you need to do is upload a photo of the customer card or a screenshot of the METRO digital customer card.

Customers in these countries benefit from the WhatsApp newsletter:

Professional tips are not only available on WhatsApp, but also on MPULSE. In-store customer manager Daniela Raabe, for example, gives tips on how restaurateurs can save money:

Coins falling into a piggy bank
Pro Tips

How can restaurateurs save?

Instore customer manager Daniela Raabe gives tips on how restaurateurs can save money, time and staff.