As a partner to the hospitality industry
, METRO knows that high-quality products are its core business – under well-known brand names but also under its own brands
, METRO Chef and METRO Premium. These items have little in common with goods that carry an entry-level price tag and merely fulfil basic needs. They are the product of the trust that has connected professional customers and METRO for decades. For Flavio Fois, owner and head chef at Euridice Restaurant in Parma
, METRO is an ally and a trusted supplier when it comes to consistently sourcing top-quality ingredients from monitored supply chains
. ‘What we share with METRO is the culinary ambition to keep getting better all the time,’ he says.
Michael Becker, Director Global Sourcing Fresh & Frozen at METRO, says in a nutshell: ‘If it says METRO on the outside, there’s quality on the inside.’ METRO is well aware of the responsibility that goes along with this pledge and maintains close contact with the producers – which also includes taking a peek inside the copper vats and ageing rooms.