Making the Right Decision – With Digital Support
2 minDecember 2020
Digital solutions / consulting
Long before the Covid-19 crisis, METRO recognised the digitalisation potential in the hospitality industry and it offers its customers comprehensive advice in this area. METRO develops digital solutions to optimise workflows and free up more time for food service professionals and customers to spend doing the things that really matter.
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From menu planning and order buttons to the check-in tool
Since the start of the Covid-19 crisis, METRO has increasingly been providing advice to food service businesses on the targeted use of digital tools. DISH was very quickly updated to include an order button for deliveries, a reservation button for optimised management of table bookings, and a check-in tool for recording contact details quickly and securely. ‘As a partner of the food service industry, we are standing by our customers in these difficult times and supporting them through all the challenges,’ says Dr Volker Glaeser, CEO of Hospitality Digital. ‘During the Covid-19 crisis especially, our teams have shown that we can take lightning-fast decisions and develop solutions that provide urgent help to our customers.’The number of customers using DISH services has even increased since the start of the pandemic. Since mid-November 2020, HD has been offering Starter and Professional subscriptions with a selection of digital solutions in 16 METRO countries. Felix Urbanek from Rex Eat is convinced of the digitalisation potential in the food service industry. ‘It means readjustment and does involve more effort to start with,’ he says, ‘but you can’t make the right decisions if you don’t have the right calculations, especially when it comes to cost-efficient menu planning.’
DISH Order: Digital ordering option with Google integration
With DISH Order, Hospitality Digital has developed a new digital solution to support restaurateurs during lockdown. Restaurant owners can easily integrate the order function into their existing website. The order option is also displayed in Google search or on Google Maps. Restaurateurs do not pay a commission per order, but a fixed monthly fee. DISH Order was piloted and tested in France, and the function is now also available in Germany, Italy, Spain and Poland.